Takeda is a wholly owned subsidiary of Japan’s leading pharmaceutical company. Since 2009, we’ve been working with Visual Response, to create a range of custom build stands for Takeda, for use throughout all of mainland Europe.

In September 2013, for the fifth year in a row, we worked with Visual Response to deliver a custom build stand for Takeda at the ERS (European Respiratory Society) Annual Congress 2013 in Barcelona. The stand featured:

  • an acrylic, internally lit custom model of lungs and transparent body and inhalers
  • a coffee bar, serving nearly 1500 coffees a day, with two full time baristas (sourced locally by CNM) and two full-size, three group Gaggia coffee machines

Visual Response said:
“Just wanted to pass on my thanks to you and the team for such a great job in Barcelona. The feedback has been completely overwhelming. Overall a huge achievement – you delivered! THANK YOU!”

Services provided

  • Design
  • Stand build
  • Project management
  • Onsite support
  • Custom acrylic models
  • Full, staffed coffee bar